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Imagine yourself sitting in your office, knowing it’s time for your promotion. Knowing that you are one of two women on the leadership team. Knowing that they have already pitted you two against one another for the only open executive seat.

July 18, 2022Business News

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Deciding now or later: How conflicting online reviews influence when consumers buy

A new study from researchers at the 鶹Ƶ examines how consumers react when faced with a collection of top online reviews that conflict with each other.

July 14, 2022Business News, Research and Innovation

“Tourism is the number one industry in Florida,” said Cihan Cobanoglu, dean of USF’s School of Hospitality and Tourism Management.

July 14, 2022Business News

A new study found at least a third of companies expanded work from home options as a substitute for pay raises over the last year as other companies worked to get their employees back in the office permanently.

July 13, 2022Business News, Research and Innovation

Five months into his latest role as director of the highly-anticipated Fintech Center at the 鶹Ƶ St. Petersburg, Michael D. Wiemer is still brimming with excitement.

July 13, 2022Business News

Many of us are spending increasingly more time on social media, and at the same time we have a lot of influencers out there pushing products and as a result, we are exposed to a lot of content on social media that's trying to drive purchases.

July 13, 2022Business News

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International tape and packaging company donates $50,000 for USF supply chain student scholarships

Intertape Polymer Group, an international packaging products and supply company, is committing $50,000 to fund scholarships for supply chain students at the 鶹Ƶ.

July 11, 2022Business News

A new study offers entrepreneurs some savvy sales advice: when pitching to investors for funding, a high-octane product pitch with great enthusiasm can be a double-edged sword.

July 11, 2022Business News, Entrepreneurship, Research and Innovation

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Student Spotlight: Jacob O'Neil takes 'big picture' view of academic journey

Jacob O’Neil found his academic and pre-professional footing thanks to the new career development programs and services at the Bellini Center for Talent Development. The USF Muma College of Business junior and finance major now says he has a 'big picture' view of his academic journey.

July 11, 2022Business News, Spotlights

The Tampa Bay housing market may finally be starting to cool down a bit.

July 9, 2022Business News

The Bank of Jamaica, BOJ, has been increasing its policy interest rate in a bid to rein in the recent spike in inflation, but its action is stoking recession fears.

July 8, 2022Business News

Strategic leadership changes are coming to the 鶹Ƶ Muma College of Business on the Sarasota-Manatee campus. “These changes will be of great value not only to our campus and to the college, but also to the region as a whole,” said Karen Holbrook, regional chancellor for USF’s Sarasota-Manatee campus.

July 8, 2022Business News

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Welcome to USF Muma College of Business news. We are dedicated to sharing compelling stories about our innovative research, outstanding faculty, staff, and students, and significant accomplishments from all three campuses. Here we are one college, six schools, and all business.